Back in our prom days, we listened as one girl described her pricey gown and how it had been ordered from New York. The gown sounded a lot like the one that we had bought at the original Filene’s Basement in Boston for $ 19.98.
Come the night of the prom, and yes, the dresses were similar, except that the New York version had three quarter length sleeves, while ours were full-length.
She (or rather her parents) paid a lot more for the mystique of buying from a distant source. For the price of her gown, we had money left over for shoes, nylons, a wrap, and the tickets.
Shopping locally can not only cost less, but also help the local economy.
Buying locally from a locally owner business helps in multiple ways. You can save money long term as well as immediately and also help your local businesses be there for you. While not everything will be less, supporting local businesses can pay off in the long run, because you are helping the Framingham business community stay viable. Not only is Framingham the richer for having a variety of shops and service providers, the businesses are shouldering the larger tax burden.
A number of studies have shown that even shifting 10% of purchases from large corporations to local businesses can create new economic activity and new jobs.
Stacy Mitchell, researcher for the Institute for Local Self-Reliance, says “At study that we did found that for every $ 100 spent in a chain store, $ 14 went back into the local economy. For a locally owned business, it was $ 45. Locally owned businesses buy a lot of services from other local businesses. So by buying from one local business, you’re not only supporting that business, you’re supporting other local businesses.”
In many cases the service is better, and you can park closer, too.
Who knows, you may walk in and discover that a neighbor, or someone you know from church or in another context, works there or runs the business.